Senior HR Consultant at Smart Source
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Customer Marketing Manager - FMCG (3-6 yrs)
We are looking out for candidates for Customer Marketing Manager with Top FMCG for Bhopal Location
Job role :
- The Regional Shopper & Customer Marketing Manager is responsible for the one of the key verticals of S&CM i.e., channel partners.
- Responsibilities include customer activations, driving distribution & channel efficiencies, allocated budget management and evaluating & implementing strategies for business growth.
- He/she would be the key person involved with all launch planning along with HO team, driving channel efficiencies & channel programs.
- Create Retail Excellence at point of sale and develop stronger customer partnerships by building customer blueprints & driving excellence in execution.
- Developing & implementing Route To Market (RTM) strategies & initiatives to improve efficiency & effectiveness of trade coverage.
- Keep a track of set KPIs and drive improvement areas to regional sales teams.
- Track monthly achievements of DSR/PSR vs targets and finalize incentives for them.
- Plan & Track subsidy budget utilization in region to drive maximum efficiency in the same.
- Benchmark & plan optimum manpower numbers for the region & drive outlet coverage efficiencies from it.
- Plan distribution, sell ins and finalize launch plans for all the new launches in consultation with HO team.
- Align all stakeholders to ensure that the launch plan is customized at micro-level
- Planning & execution of all Merchandising & Visibility elements in GT customers & visibility budget management.
- Planning & execution of shopper engagement activations & local shopping occasions/festivals at POS along with HO team.
- Driving growth & distribution across channel clusters within region
- Drive RTM initiatives like REACH to meet KPIs.
- Monitoring channel performance & identifying opportunities for business growth in key clusters
- Localized initiatives to fuel business growth in channels
Key Skills Required :
1. Candidate must have good communication skills.
2. Most preferred graduates from premium B-schools
4. Age should not be more than 32 Years
5. Should be ready to relocate to Bhopal
Interested candidates may drop their CV's or can call at 991083529
Note : Kindly call only from Monday to Friday between 10 AM to 5 PM. In case my phone is switched off or not reachable. Kindly drop me a mail with your CV. I shall get back to you ASAP.
Rajeshwari Prabhakar
Sr. HR Consultant - Telecom
Smart Source | Outsource Smartly
Cell : 9910835292
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