Talent Acquisition Executive at Cure.Fit
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Cure Fit - Associate - Brand Management/Marketing (4-5 yrs)
Duties and Responsibilities :
Below the line marketing activities :
- Responsible for identifying relevant outdoor sites and on-ground activations (in corporates, residential societies, malls etc.) in cities where cult gyms and centres operate and executing our communication there
- Work with media agencies on crafting media plans for radio and other new/unexplored channels of communication
- Execute all on-ground sale communications in cult gyms and centers
- Identify offline partnerships and association opportunities to create brand awareness and word of mouth
- Coordinate and conduct events/new centre launches
- Work closely with creative team/agencies on conceptualization of artworks and assets for all BTL activities
Marketing Ops activities:
- Work with growth and creative teams for project management and execution of sale campaigns
- Responsible for vendor management/ vendor onboarding for all marketing activities
- Build relationships and work with external creative agencies/influencer agencies for brand campaigns
Skills & Qualification Requirement :
- ATL/BTL experience of 4-5 years - Radio, Outdoor, Events
- Understanding of merchandising, printing and production of creative collaterals
- Agency/ Vendor management
- Working with media and creative agencies
- Track record of project management and planning
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