Head Consultant at Cuddly Beans
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Cuddly Beans - Executive - Digital Marketing (1-5 yrs)
Campaign Execution and Management :
Planning and Implementation:
Develop and implement digital marketing strategies and campaigns across various channels, including social media, email, SEO, and PPC.
Budget Management :
Allocate budgets for digital marketing campaigns and ensure they stay within budget while achieving desired results.
Content Creation :
Create engaging and high-quality content for various digital channels, including website copy, social media posts, email newsletters, and blog articles.
SEO and PPC :
Conduct keyword research, optimize website content for search engines (SEO), and manage paid advertising campaigns (PPC) on platforms like Google Ads and social media.
Social Media Management :
Develop and execute social media strategies, create engaging content, manage social media communities, and monitor social media performance.
Email Marketing :
Plan, create, and execute email marketing campaigns to nurture leads, promote products/services, and engage with customers.
Website Management :
Manage website content, ensure it is optimized for search engines and user experience, and collaborate with designers to improve user experience.
Data Analysis and Reporting :
Performance Tracking :
Track and analyze the performance of digital marketing campaigns using web analytics tools, such as Google Analytics, Meta
Reporting :
Prepare and present regular reports on campaign performance, including key metrics like website traffic, conversion rates, and ROI.
Optimization :
Identify areas for improvement based on data analysis and implement strategies to optimize campaign performance.
