Business Support Manager at Snaphunt Pte. Ltd.
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CRM Marketing Specialist - Executive Search Firm (5-10 yrs)
- Join a fast growing startup shaping how people are hired for remote work
- Create compelling CRM campaigns to engage a global client base
- Work in a fully distributed, international team
Snaphunt is Asia's fastest-growing remote hiring platform helping people find jobs and companies hire talent quickly and accurately - across geographies.
We are backed by top venture capitalists and cater to employers across the globe with jobs in 50+ countries and counting! We operate via a fully remote team and are looking to hire ambitious, independent problem solvers across multiple functions to support our business growth.
The Job :
- You will be part of the marketing team responsible for creating CRM & marketing automation strategies. This includes email newsletters, client lifecycle journey, acquisition, retention and promotional messaging. You will also have to review the journeys on a regular basis to improve the results. Your role includes:
- Growing Marketing Automation capabilities and building automations and journeys that deliver on sales and engagement objectives
- Defining user personas and creating & implement highly targeted and personalised campaigns, maximizing performance web traffic and conversion
- Creating a customer engagement plan and executing regular newsletters & product updates to maximise customer engagement
- Working with team on email module design, HTML coding, campaign creation, template maintenance, updates, proofing, and execution
- Regularly monitoring and maintaining metrics on effectiveness of various campaigns and course correcting as required.
- Using A/B testing to optimise campaign performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations
Ideal Candidate :
- You have at least 5 years experience, including solid experience as a CRM specialist within a B2B SaaS startup.
- You have a strong understanding of user journeys and how to engage customers at different points in their journey
- You are a creative, goal-oriented individual who thrives on delivering impact in their roles.
- You have excellent written skills in English in order to create/edit content for campaigns
- You pay strong attention to detail and deliver work that is of a high standard
- You are commercially astute and have a track record of creating compelling content based on user personas
- You are a problem solver, who can thrive well in a fully remote, fast paced environment
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