Cranberry Design Studio is a Graphic Design & Digital Marketing company based in Pune with clients across the world. We are a young, energetic, and dynamic company looking to grow our Digital Marketing Team.

We are looking for an energetic and driven individual with a go-getter attitude to join us as Senior Digital Marketing Executive at our Yerwada, Pune office.

The job responsibilities include, but are not limited to:

- Develop digital marketing strategies for our clients according to the information and requirements provided by the clients

- Plan and execute all digital marketing, including SEM (Google Ads), Social Media Ads, and Social Media Optimization campaigns

- Lead Generation through various marketing initiatives and strategies

- Design, build and maintain social media presence of our company and clients

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) and send reports to the clients

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Collaborate with internal teams to ensure timely delivery of projects

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Optimize user funnels through analytical insights

- Stay up to date with emerging technologies, provide thought leadership and perspective for adoption

- Work as a day-to-day point of contact between the client and the internal team

- Work closely with the client to understand the client's requirements

- Relay information and feedback timely and accurately to the internal team to help develop deliverables for the clients

- Ensure timely delivery of projects to clients

- End-to-End project management

Desired Candidate Profile:

- Proven working experience of 2+ years in digital marketing

- Ideal candidate would have Google ads, Social Media ads and Social Media Optimization experience

- 2+ years of experience in managing Google / Facebook / Instagram / LinkedIn / YouTube ads

- Solid experience of B2B and B2C experience are highly preferred

- Ability to handle multiple projects at once and meet deadlines

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

- Experience in optimizing landing pages and user funnels

- Experience with A/B and multivariate experiments

- Knowledge of website analytics tools (e.g., Google Analytics, SEMRush, etc)

- Experience in setting up and optimizing Google Adwords campaigns

- Strong analytical skills and data-driven thinking

- Well versed with the latest marketing tools

- Excellent English reading, writing & oral skills are required

- Bachelor's Degree, preferably in Marketing

- Experience: 2+ years

- Expected Joining: Immediate

- Job Type: Full-time

- Working Days: Monday to Friday

- Language: English

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