Recruiter at Cosmic Payment Solutions
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Cosmic Payment Solutions - Manager - Product Marketing (2-5 yrs)
- We are looking for a Product Marketing Manager to lead our outbound marketing activities. You- ll be responsible for presenting our products in ways that will strengthen our brand and boost sales.
- For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies.
- Your goal will be to develop and implement the most profitable plans to position and promote our products.
Job Responsibilities:
- Studying the company's products and their benefits for users
- Translate technical details into benefits for the user
- Follow and analyse market trends to position products
- Develop product marketing strategies (pricing, advertising, product launching)
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Work with various teams (design, content, acquisition, product, sales) to implement strategies
- Test marketing product features, releases and ad copy
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers
Skills and Qualifications:
- 2-4 years of experience as a Product Marketing Manager, Brand Manager or similar role
- Work experience in fintech / banks / payment processing companies is required
- Background in design and copywriting is a plus
- Experience in market analysis
- Familiar with product marketing tactics (e.g. integrated marketing campaigns)
- Working knowledge of web analytics tools (Google Analytics, WebTrends)
- Excellent communication skills
- Keen eye for detail
- Analytical mind and strong quantitative skills
- Degree in Marketing, Communications or similar field
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