Overview :

We are seeking a detail-oriented and dynamic Social Media Executive to join our team. This role involves managing a diverse range of responsibilities, from coordinating with departments to gather raw data, scheduling podcasts, and working closely with graphic designers, to overseeing the creation and distribution of digital content across various social media platforms. The ideal candidate will possess strong knowledge of social media optimization techniques, marketing fundamentals, and excellent communication skills.

Key Responsibilities :

Content Coordination and Communication :

- Regularly communicate with each department to collect specific content requirements.

- Maintain and manage a tracking sheet for logging content requests and follow-ups.

Assignment of Graphic Design Tasks :

- Assign tasks to graphic designers based on task urgency and designer availability.

- Provide comprehensive briefs that include content specifications, branding guidelines, and deadlines.

Timeline Management :

- Establish and communicate realistic deadlines, considering design task complexity and resource availability.

Design Repository Oversight :

- Regularly review and manage the design repository to ensure proper storage and updating of files.

- Supervise the uploading of new designs and archiving of outdated versions in accordance with standard operating procedures.

Creative Assets Approval and Distribution :

- Facilitate the approval process of creative assets with respective departments.

- Gather feedback, coordinate revisions, and confirm compliance with all requirements before finalizing.

Social Media Coordination :

- Coordinate with the Social Media Specialist for scheduling and posting approved content.

- Ensure all necessary details, such as captions, hashtags, and posting schedules, are provided.

Podcast and Reel Scheduling :

- Plan and manage the production of reels and podcasts, aligning them with marketing campaigns.

- Coordinate logistics, including venue, equipment, and participant availability.

Social Media Campaign Management :

- Collaborate with marketing teams to create and execute social media paid campaigns.

- Monitor campaign performance and adapt strategies to enhance engagement and reach.

Required Skills and Qualifications :

- Proven experience in social media management, marketing, or a related field.

- Strong proficiency in English, with excellent speaking and writing abilities.

- Expertise in creating engaging social media content, including reels.

- Ability to develop comprehensive social media reports, presentations, and other marketing materials.

- Strong copywriting skills.

- Proficient in using social media platforms and optimization techniques.

Preferred Skills :

- Bachelor's degree in marketing, Communications, or related field.

- Experience with digital design or working with graphic designers.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.