This role involves a mix of copywriting and managing social media communities for brands.-

Working closely with the Account Manager, the copywriter is responsible for content creation, ongoing management, continuity and execution of social media marketing strategy and programs on the behalf of his or her assigned clients.

The Social Media Copywriter- will work with the team to identify relevant and targeted influencers as well as the overall outreach strategy, and he or she will be responsible for outreach, coordination and reporting as it relates to overall client objectives.

Core duties/responsibilities:

- Provide daily supervision and execution of client campaigns including (and not limited to) social media

- channel and community management, content creation, digital public relations, promotions, partnerships, blogger and influencer outreach initiatives, online events, etc.

- Content creation for assigned clients

- Work closely with Interactive Producer to ensure campaigns are on strategy, on time and on target.

- Create social programming plans and research audits including (and not limited to) content strategy plans, competition research briefs and digital audits.

- Ensure consistency of messages across multiple networks.

- Serve as community and relationship manager for brands and resolve issues as they arise.

- Create weekly social media program status reports detailing key insights, popular content topics, community quotes (verbatims) and monitoring results; work with analytics team and oversee the preparation of metrics, tracking and activity reports as based on client reporting needs.

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