Recruitment Consultant at Arise Career Solution
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Content Writer - IT (5-7 yrs)
Key Responsibilities :
- Develop and implement a content strategy that aligns with our overall marketing and sales goals
- Create high-quality, engaging content across a variety of formats, including blog posts, whitepapers, case studies, e-books, webinars, and social media posts
- Collaborate with cross-functional teams, including marketing, sales, and product teams, to ensure that all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience
- Measure and report on the performance of all content, making data-driven decisions to optimize and improve results
- Stay up-to-date with industry trends, competitor activity, and customer needs to inform content development and strategy
- Stay up-to-date with latest SEO techniques and best practices
Qualifications :
- 5+ years of experience in content writing and marketing, preferably in a SAAS or technology-related field
- Strong writing and editing skills with the ability to produce a wide range of content types and formats
- Experience with SEO and an understanding of how to optimize content for search engines
- Excellent project management skills, with the ability to manage multiple projects and deadlines
- Strong analytical skills and the ability to use data to inform content strategy and decision-making
- Experience with marketing automation and CRM platforms (Hubspot, Marketo, Pardot etc) is a plus
- Strong understanding of the technology industry and its trends is a plus
Education :
- Bachelor's degree in Marketing, Communications, or a related field.
- This is a full-time position with a competitive salary and benefits package. If you are a creative and results-driven content marketer with a passion for technology, we would love to hear from you.
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