Consultant - HR Services at Anlight Consulting
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Content Writer - IT (1-3 yrs)
Job Description :
Location : Delhi
Experience : 1-3 years
Qualification Preferably M.B.A., BA English, MA English.
Responsibilities Content planning - Strategizing enterprise wide Content Marketing initiatives to support product/region focused GTM programs.
Content Structure - Decipher the right positioning strategy for company products and solutions through extensive market research, competition analysis, discussions with SME .
Content Creation - Creating product/vertical focused collaterals in the form of brochures, case studies, fact-sheets, flyers, white papers and web content by collaboration with graphic design team, subject matter experts and external agencies.
Work with the PR and Media team on thought leadership articles, advertorials, press releases, interview stories etc.
Work with global account managers on new case studies, testimonials, media interviews and referrals from existing customer base.
Content Distribution - Orchestrating ROI driven Content Marketing campaigns across multiple channels including social media, print media, website, blogs and other internal/external platforms.
Content Review - Editing and Proof-reading of the all content assets created across the enterprise with single-point responsibility for content quality and consistency
Desired Profile - 1-3 years of experience in Content / Corporate Marketing
- Preferably from an IT/Software background
- Excellent communications skills
- Research oriented
- Eye for detail with strong editing, writing, and proof-reading skills
- Proficiency in the use of Outlook, Word, Excel, PowerPoint and the Internet (Social Media
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