Responsibility

Creation and curation/aggregation of multi-channel content, creating content calendars, newsletters, campaign-related content development, and content for events, mailers, social media marketing, have to check the quality of the content on the website and product/application. A creative thinker, have the ability to learn SEO skills and tactics, and leverage their writing skills to create unmatched SEO strategies. Ultimately, reach our target audience by delivering both useful and appealing online information about our company and products.

1. Ideate, shoot and edit day-to-day content in the form of (but not limited to) photos, graphics, videos and GIFs primarily for our social media channels, but also our website, and other digital mediums.

2. Create content for marketing campaigns, rich media content like videos and social media.

3. Will be responsible for writing/ creating / researching case studies, white papers, success stories, marketing content like brochures and fliers.

4. Use SEO best practices to generate traffic to website. Conducting keyword research, optimizing websites with title tags, meta descriptions, and page content, and blog writing

5. Analyze content marketing metrics and make changes as needed. Generating ideas for new content types and proofreading articles before publication.

6. Primary role would be to drive traffic to the website through creative content marketing.

Qualifications:

- Bachelor's degree in journalism or communications filed (Digital Media, Advertising)

- 1+ years of experience, as a Content Creator

- Familiarity with content management systems.

- Experience with Excel or Google Sheets, SEO, PPC, SMM a plus.

Proffered Skills:

- Excellent communication (verbal and written) and collaboration skills at all levels

- A basic understanding of HTML/HTML5

- Meet and exceed all agreed upon performance objectives, (sales, conversions, engagement.)

- A passion to learn and develop professionally

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