HR Executive at Impeccable HR
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Content Writer - Internet/Online (1-4 yrs)
Broad KRAs
- Work closely with the marketing managers on content development for offline and online marketing activities.
- Edit content created for in-house blogs and guest suites.
- Writing blogs on a regular basis, increasing frequency of posts on the blog.
- Content sourcing would also be expected from the writer.
- Writing email, SMS, IVR content.
- Optimizing content for SEO and lead generation.
- Content spinning.
- Existing articles/blogs need to be re-purposed for other publications.
- Performing hygiene checks/editing on reports and marketing collateral.
- Play an active role in internal marketing and content.
- Create social media copies and handle ORM (online reputation management) on social.
- Draft press releases, responses to media interactions and award nomination forms.
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