Content Writer - Education Loans/FinTech (1-2 yrs)
- Our client is an expert in education financing and counselling related to higher studies abroad. They help students to understand about scholarships in various colleges abroad, whether they are eligible and how to apply for such esteemed institutions. Their dedicated page enlists every scholarship available across the globe, apart from other facilities required by students like visa counselling, forex, accommodation, Peer contacts etc.
- They also offer the best resources for exams like IELTS, TOEFL and GRE apart from organising webinars and events to connect with industry experts, alumni and fellow students - that helps to prepare for these travels, loans and more. Partnered with the most prominent Banking and non-banking financiers, the team is led by FinTech-experienced IIT Kanpur alumni, passionate about offering sustainable financial offerings.
- As a Content Writer, you will be enriching Company's website with new blog posts, landing pages, and other marketing copies and conducting thorough research on industry-related topics.
What you will do :
- Researching industry-related topics (combining available online sources)
- Writing clear and error-free content copy for blogs and other marketing write-ups
- Understanding the target audience's mindset and framing the content accordingly
- Using SEO principles to maximize copy's reach
- Meeting the deadlines and deliver the write-up in the stipulated time
- Organizing writing schedules to complete drafts of content or finished projects within the deadlines
- Developing related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
- Using search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
What you need to have :
- An impeccable grasp of the English language, including idioms and current trends in slang and expressions
- Attention to detail, excellent grammar and writing skills
- Ability to work independently with little or no daily supervision
- Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
- Ability to work on multiple projects with different objectives simultaneously
- Strict adherence to the style guides of each company and their policies for publication
- Good time management skills, including prioritizing, scheduling, and adapting as necessary
- Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
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