Content Writer - Beauty (3-6 yrs)
Key Performance Indicators
1. Number of content pieces like monthly blog posts, brand communication content, newsletters
2. Degree of interaction with content like views, subscribers, engagement, website visits, organic blog ranking
3. Conversion matric - traffic/sale generated from blogs/social media/ newsletter
Key Responsibilities :
1. Practically breathe, eat and live communication
2. Collaborate closely with internal teams to brainstorm and develop content ideas 3. Write and generate content to inform, attract, retain and convert consumer audience in a fast-moving, deadline drive environment
4. Bring a passion for valuable, relevant and consistent content, as well as an appreciation for the role of content in building brands and driving profitable customer action
5. Understand the audience and purpose of campaigns to write copy appropriately 6. Understand what makes people tick and frame communication to capitalize on that 7. Edit and proofread owned and contributed content for accuracy, organization, grammar, mechanics, spellings and cohesion with brand voice
8. Manage time and tasks to meet multiple deadlines
9. Adhere to established style guides and brand guidelines
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