Content Writer (3-6 yrs)
Key Responsibilities :
1. Content Creation & Strategy :
- Research industry-related topics using a combination of online sources, interviews, and studies.
- Write clear, engaging, and persuasive marketing copy to promote our products/services.
- Develop content for a wide variety of platforms including websites, blogs, articles, social media updates, banners, case studies, guides, white papers, and more.
- Generate ideas for new content types and strategies to engage our audience and drive traffic.
2. SEO Collaboration :
- Work closely with the SEO team to create content that is optimized for search engines.
- Ensure all content adheres to SEO best practices and is keyword-rich to improve organic search rankings.
3. Research & Proofreading :
- Conduct thorough research on industry-related topics to ensure accuracy and relevance.
- Proofread and edit content before publication to ensure high quality and error-free materials.
4. Collaboration :
- Collaborate with campaign managers, the creative team, and designers to produce cohesive and visually appealing content.
- Participate in brainstorming sessions to develop innovative content ideas and marketing strategies.