Managing Partner at Upcruit Business Services
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Content Writer (3-6 yrs)
- To generate ideas for developing content around product and its offerings
- To be able to balance between writing short-form and long-form content, including product descriptions, approach notes, blog, newsletters, PR articles, display banners, mailers, social media, website etc.
- To interpret creative briefs and share innovative creative concepts
- To continuously monitor website traffic across pages and user engagement metrics
- To work closely with the SEO team and understand what keywords should help get a better ranking and optimize content accordingly
- To be in love with the process of developing a story which is engaging and informative to the readers.
- To be able to upload content on website using content management systems (CMS)
- To rewrite or edit original content, wherever needed.
- To possess strong research skills
- To continually raise the bar on creativity, writing fresh content that connects with the desired audience and drives action
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