HR Generalist at me-HR Human Resourcing
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Content Writer (1-3 yrs)
Responsibilities
- Write original, clear, attractive copy with a distinct voice for all channels such as website copy, blog posts, newsletter, email campaigns, notes, messages, video scripts, digital and print ads, packaging and all social media posts and communication.
- Develop and maintains the brand voice and tone
- Interpret copywriting briefs to understand the requirements, develop and produce creative concepts
- Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
- Conduct high-quality research and interviews
- Edit and proofread copy as needed
- Use SEO principles to maximize copy's reach
- Source images and other content
- Research and understand the target audiences, through online searches, reviews of existing research and customers, interviews with subject matter experts, and in-person meetings
- Collaborate with a team and take responsibility of execution from concept development to delivery of final product
- Present copy concepts and final deliverables to internal team and pitches to the management.
- Revise copy based on internal and management feedback/direction
Requirements :
- Bachelor's degree in journalism, English, communications, or related discipline
- Proven 2-3 years of experience as a copywriter or related role
- Knowledge of online content strategy and creation
- Excellent writing, editing and proofreading skills
- Experience with SEO
- Strong research skills
- Creativity
- Collaborative spirit
- Ability to work independently and with a team to meet deadlines
- Excellent organizational skill and multitasking ability
- Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro
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