Content Strategist - Digital Marketing Agency (2-6 yrs)
Content Strategist
- Prior experience with a Digital Marketing Agency preferred
- Candidates is to have worked on some campaigns
- Understand industry and competitors of the clients and share reports content buckets & communication strategies used across platforms.
- Arrange & lead brainstorming sessions with the team for curating campaign thoughts & ideas & create pitch for the same.
- Strategize content thoughts for clients and share constant updates and suggestions. Create content plans & calendars for short, as well as long term.
- Create content marketing campaigns to drive business. Produce original, precise, clear and credible content for internal and external campaigns as needed.
- Liaise with other departments (Social Media, Creative, etc.) and ensure development of innovative content for ongoing projects.
- Manage content management system for clients.
- Track analytics to ascertain content engagement levels.
- Interpret client briefings to deliver effective content.
- Manage multiple projects across a range of industry groups.
General Skills:
- Creative thinking and approach
- Strong interpersonal and communication (written and oral) skills
- Strong client-service orientation
- Ability to manage projects to successful completion, multi-task, and work within tight deadlines
- Proficient with MS-Office, especially MS-PowerPoint.
- Work with ownership & be proactive at work
- Result-oriented
- Knowledge of digital marketing and relevant domains
- Research aptitude and an eye for details
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