Senior Talent Acquisition Specialist at SKS Recruitment - SKS Enterpprises
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Content Specialist - Social Media (3-5 yrs)
Position Name - Content Specialist
Location - Nariman Point,Mumbai
Experience - 3 yrs
Salary - 4.8 - 6 l pa
Mandatory Requirement :
- Creating content for social media - Instagram, LinkedIn, Twitter, Facebook
- Creating content for websites, microcopy for web and mobile apps, and copy for marketing communication (newsletters / brochures / mailers)
About the client:
Our client is a cloud platform to simplify HR services for organizations of all sizes. We offer attendance management, leave and expense tracking, payroll processing, employee self-service and compliance management.
Job Role and Responsibilities :
- Design content marketing strategies and set short-term goals.
- Undertake content marketing initiatives to achieve business targets.
- Produce high-quality content by collaborating with design and writing teams.
- Create an editorial calendar, delegate tasks, and ensure that deadlines are met.
- Creating content for social media - Instagram, LinkedIn, Twitter, Facebook
- Creating content for websites, microcopy for web and mobile apps, and copy for marketing communication (newsletters / brochures / mailers)
- Research industry-related topics (combining online sources, interviews and studies)
- Proofread and edit blog posts before publication
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Optimize content considering SEO and Google Analytics.
- Ensure all-around consistency (style, fonts, images and tone)
Qualification and Experience :
- Strong understanding of digital marketing strategies
- Obsessive about grammar and punctuation
- An eye for design and aesthetics
- Good with research on a variety of domains
- Strong knowledge of SEO and Google Analytics
- Speedy with copywriting and hard with deadlines
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