Content Marketing Specialist (1-3 yrs)
Together we drive the HCM software revolution! Imagine working on the front lines of innovation! As one of the industry's youngest, leading software development company, our technology depends on finding and hiring the best and the brightest employees
Where Successful People Want to Work. We are a company comprised of people who work hard, deliver outstanding results and maintain a sense of humor during even the most challenging times. At CEIPAL, our core values are not just words on the back of your badge. Given the criticality of this role to CEIPAL's success, this philosophy starts with you
Responsibilities:
- Collaborate with global marketing teams to identify, create and deliver compelling content across owned and earned channels that is data-driven and adds value for CEIPAL
- Lead global initiatives to organize and structure our marketing content across geographies to identify strengths and gaps
- Test, revise, and optimize content to help determine the most successful formulas
- Work with the team to deliver SEO and social media initiatives that drive user engagement and help them move further down the funnel
- Develop programs and monitor trends, issues, and topics that matter to CEIPAL around the world
- Work with product and engineering teams to optimize CEIPAL's website content to maximize SEO exposure
- Stay up to date on best practices in organic content marketing, including SEO, social media, and other channels
Must Haves :
- Storyteller with strong visual and written communication skills and the ability to present complex information simply with a relatable, human touch.
- Demonstrated experience in setting and driving on-brand content strategies and working cross-functionally to deliver the final product
- Familiar with SEO strategy and fluent in content categorization and structure, distribution, and measurement
- Proven ability to turn high-level business requirements into programs that drive customer engagement
- Superior written and verbal communication skills
- Ability to listen to, learn from, and teach content marketing across the organization
- A passion for wanting to help make CEIPAL the most impactful development in technology for years to come
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