Description

Stellar- is looking for Manager - Content, responsible for planning, developing and implementing the overall company's content strategy.

- You will be responsible for the creation and production of online and offline marketing content of the Company. The ideal candidate should have minimum 12+ years of experience in writing & 5+ years in mentoring team of Content Writers/Sr. Content Writers & Editors. Preferably someone with a flair for technology and experience in building high-quality content for websites, blogs, articles, case studies, white papers, thought leadership content, e-books, etc. - to help drive the marketing goals for Enterprise software and services business. Experience/exposure of enterprise software businesses is highly preferred.

Key Skills :

- Strong grasp on English language, usage, structure, styles, and writing principles to develop high-quality, error-free and engaging content

- Extensive experience of writing content to support marketing & sales of software and services

- Technology blogging experience would be a key differentiator

- Experience in writing for native US and UK audiences

- Deep understanding of content marketing principles, approach and execution

- HubSpot Content Marketing or similar certification

- Analytical ability to research & conceptualize new content ideas and enhance existing content

- Should be able to work and deliver quality content in a fast-paced and dynamic environment

- Should have experience of handling and mentoring writers/senior writers.

- Comfortable working with a diverse mix of people including writers, editors, business executives, SEO/PPC specialists, etc.

Job Description :

- Create well-researched content on the allocated topics as part of the monthly calendar.

- Incorporate the feedback received from editor and business executive, as necessary to improve content quality.

- Keep proactive track of content performance based on Google Web Analytics in terms of the defined KPIs and take ownership of collating monthly/quarterly content performance reports for assigned product categories

- Function as the primary touchpoint between content writers and business executives to maintain seamless delivery of content.

- Manage day-to-day assignment and delivery of all tasks for TL - Content Writers/Sr. Content Writers as per the defined quality standards and timelines.

- Mentor team members including TL-Writers, Sr. Writers and ATLs and nurture their technical and soft skills.

Qualification :

Preferred B.Tech. (Computer Science) /BCA /MCA, with 12-15 Years (minimum 5 Years Team handling experience) in writing Information and Computer Technology (ICT)-related content

The Person whould be experienced specifically in-

- IT Industry

- Writing content / API documentation

- Writing marketing oriented content for technical companies

- Articles/ white papers/ Blogs

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