Roles and Responsibilities:

Editorial Planning

- Plan the content pipeline in conjunction with the senior management team and in line with the editorial guidelines and policies

- Execution of the content calendar to ensure publication of the requisite number of articles on a monthly basis

- Track article outreach, views and effectiveness in order to continuously calibrate the content strategy and calendar

- Content creation

- Writing original and relevant stories, articles and listicles pertaining to sports and fitness through conducting research and interviews as required

- Combining various pieces of content from primary/secondary research and bringing out the trend on topical issues on a regular basis

- Create promotional and SEO content based on ongoing business requirements

- Content sourcing

- Source original and relevant articles from our existing network of freelance writers

- Copy-edit all sourced content and correct for spelling/grammatical errors, check for plagiarism using available tools and ensure compliance with editorial policies

- Manage and build the freelancers- network on an ongoing basis

- Content Publishing:

- Publish and schedule final copies on WordPress while ensuring correct formatting

- Coordinate with marketing and design teams to illustrate articles and obtain relevant images as required

- Ensure all-around consistency (style, fonts, images and tone) in all articles published

- Maintain and follow best SEO practices

Requirements:

- 2-4 years of experience as a content writer, preferably at a digital publishing platform

- An avid sports and fitness buff with great communication and writing skills

- Strong inter-personal skills, since you will be managing various freelancers and are also expected to work closely with the design, marketing and senior management teams

- Familiarity with WordPress and a basic understanding of SEO. Knowledge of Google webmaster would be an added advantage

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