HR at Sparks Recruit
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Content Editor - Study Abroad Platform (4-5 yrs)
About company :
It is a global study abroad platform headquartered in San Francisco and Bangalore. It today has completely digitized the journey of study-abroad & is helping students with education financing, cross-border fintech products, guidance on admission, visas, and test preparation. It has also developed an online community of over half a million study abroad aspirants who leverage this platform to network and communicate about all things study-abroad.
Responsibilities :
- Own the written word across landing pages, articles, blog posts, PR articles, social media posts, newsletters
- Build the brand communication guidelines
- Own marketing communication across facebook ads, youtube ads, email campaigns etc
- Write scripts for video content for Youtube/ instagram
- Own google Search & Youtube SEO strategy ( identify which topics to write/ create videos on)
- Build and manage a team to do all of the above
The best candidates will check all OR many of these boxes :
- 4+ years of experience in copywriting
- Deep understanding of SEO (keyword research, SERP rankings optimisation, Link Building)
- Has owned brand communication & marketing communication previously
- Previous experience with video content script writing
- Experience of managing freelancers/ agencies
- Experience of managing a team of content writers
- Exposure to PR is a PLUS
- Social Media marketing experience is a PLUS
- Youtube growth experience is a PLUS
- Entrepreneurial experience or early stage startup experience is a HUGE PLUS
Why is this a great opportunity for the right candidate :
- Experienced founding team
- Right to win - The founding team knows the business & its secrets inside out. We are starting with a significant head start and a precise plan of action
- Barriers to entry - This is a specialised play with natural barriers to entry, allowing for significant value creation for all equity holders
- Backed by marquee global investors
- Exposure to all aspects of company building - exposure to investors, fund-raising, decision making, building the team & culture
- All of the above perks of joining a high potential company very early, along with a competitive market salary
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