Content Editor - IT (2-3 yrs)
Content Editor
Location : Delhi
Experience : 2.0 - 3.0 Years
Must-Have :
- Comfortable with work from the office
- Content development, write excellent copies (e.g. landing pages, blog posts, emails, etc.
KEY RESPONSIBILITIES :
- Review and edit articles and landing pages for grammar quality and proof-read content according to user standards. You would also be responsible for writing key pieces.
- Excellent creative writing capabilities (Please share your past work/blog link). Being a blogger is a huge plus!
- Manage & recruit a team of content writers/ freelancers responsible for creating,improving and maintaining content to achieve our business goals.
- Work closely with the SEO team to research and produce keyword-rich SEO content for websites.
- Plan, drive and execute a content strategy that is aligned with short-term and long-term marketing targets
- Develop an editorial calendar and ensure the entire content team is on board.
- Understand meta-tags, page descriptions, keywords. Social media sharing features titles, descriptions and images.
- Deliver engaging content on a regular basis across several channels (newsletters, articles & blogs, email campaigns, product collaterals, PRs, explainer videos, social media marketing, branding events etc.)
- Periodic reporting : highlighting the happenings, progress, comparisons and measurement numbers.
- Develop specific project plans/requirements briefs to execute against the marketing plan (inclusive of overall scope, costs, time, resource allocation) and communicate project goals/expectations to appropriate stakeholders and help to maintain production schedules.
- Ensure consistent internal and external communication of the brand, messaging and tone across the user's journey. Demonstrate consistency and clarity in showcasing the brand voice across every touchpoint. Conduct rigorous quality checks on every piece of outbound content.
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