Description :

Position Overview : We are seeking a visionary and seasoned professional to lead our content and creative team as a Content & Creative Lead - Content Strategist. In this pivotal role, you will spearhead the development and execution of innovative content strategies across various platforms, with a primary focus on Instagram Content.

- Your expertise will drive the creation of compelling and user-generated content (UGC) for our advertising campaigns, ensuring alignment with brand objectives and maximizing engagement metrics.

USPs : Influencer Marketing Content Specialist (Creating Viral campaigns which are UGC focussed Content Marketing through celebs (script & video treatment) Performance Marketing Creatives (Video first) UGC & Organic Content

Key Responsibilities:

Content Strategy and Development :

- How to ensure Influencer, Celebrity, scripts and content are the most authentic

- Deciding the product strategy while keeping content at the core

- Develop and oversee the implementation of comprehensive content strategies to drive brand awareness, engagement, and conversions on Instagram (Regard to Influencer Marketing)

- Leads the conceptualization and execution of creative ad concepts, leveraging UGC-driven content to showcase our products effectively.

- Foster a culture of creativity and innovation within the team, continuously generating fresh ideas and concepts to elevate our content offerings

Content Production Management :

- Provide guidance and direction in all aspects of content production, from ideation to post-production, ensuring high-quality deliverables that resonate with our target audience.

- Supervise the planning and organization of production schedules, including location scouting, script development, and casting.

- Oversee post-production processes, including editing, colour correction, and visual effects, to maintain brand consistency and excellence in output

Technical Expertise and Quality Control:

- Demonstrate proficiency in content creation tools and techniques, with a strong understanding of iPhone photography and lighting principles.

- Enforce quality control measures to uphold the brand's visual identity and messaging across all content outputs, providing constructive feedback on post-production edits.

- Continuously optimize content production processes to enhance efficiency and output quality, staying abreast of industry trends and best practices

Collaboration and Brand Alignment :

- Collaborate closely with cross-functional teams, including marketing, design, and product, to ensure alignment of content strategies with overarching brand objectives and messaging.

- Develop and maintain brand guidelines for visual content, fostering consistency and coherence in brand representation across all touchpoints.

Additional Requirements :

- Proficient in handling cameras and producing short reels, demonstrating creativity and proficiency in visual storytelling techniques.

- Suppose you are a seasoned professional with a passion for visual storytelling and a proven track record of driving impactful content strategies. In that case, we invite you to join our team and play a key role in shaping our brand's narrative through creativity and strategic thinking. Apply now and embark on an exciting journey to elevate our brand presence in the digital landscape

BOTH Male and Female Applicable

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