Job Description:

Positions : 2 in Mumbai, 1 in Delhi

The Company Integrated Center of Excellence (ICoE) supports the Company client service teams by delivering a wide array of services across business units and locations. The talent pool in the ICoE is a mix of experienced professionals across service lines, who supervise and undertake analytical activities for PAN India client servicing teams hired in consultation with them.

Experience Areas (in the given order of preference) :

1. Biddable media within Google and FB

2. Programmatic buying/planning

3. Ecommerce - Amazon (AWS- Amazon web services) / flipkart)

4. Content, SEO, SEM within Digital channels

5. Web analytics and Affiliate marketing

Job Description & Responsibilities :

- Keep abreast of emerging trends and share best practices knowledge and insights

- Interact with clients to understand business requirements, status and delivery

- Discover the new ways for businesses to engage with existing customers and attract new ones by evaluating the current marketing strategy

- Develop customized media strategies, suggest improvements to existing strategies, and identify opportunities to accomplish business goals

- Suggest or implement improvements in areas like SEO, social media, email marketing, website design, PPC, programmatic and media agency set-up

- Coordinate content platforms such as website landing pages, blogs, FAQs, etc. and implement content management strategies on the same

- Improve client's search engine ranking by keywords analysis, analyzing and optimizing web pages

- Prepare media campaign results, create data visualizations, and present insights internally and externally

- Suggest workflow and implement new processes and best media practices

- Preparing and delivering power point presentations

Skills Required :

- Domain knowledge around online and offline media planning/buying/selling/consultancy/performance/etc.

- Experience driving business growth and building relationships with C-level stakeholders

- Strong inter personal and communication skills, both verbal and written

- Good commercial awareness

- Critical thinking and complex problem solving

 -Proficient in MS advanced Excel, PowerPoint & Outlook would be preferred

- Team handling experience preferred

Additional Information :

Qualifications :

- Masters degree in Business Administration from a reputed college or equivalent (Preferred), Bachelor's degree

- 1-3 years of proven and relevant work experience in digital marketing for branding and performance channels, media planning/buying or selling

- Working knowledge of Google Ad words, analytics, FB ads manager, DSP Platform - DV360 (Programmatic buying) would be preferred

- Experience/Certifications of any advertising tools like Google Adwords, Analytics, FB ads manager, FB blue print certification, AWS certification would be preferred

- Experience in Google analytics, Omniture, Google Webmaster Tools (GWT), Bing Webmaster Tools (BWT), ranking software - Pro Rank Checker and Authority Labs) would be preferred

- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite, etc.) would be preferred

Selection Process : 

The candidate would undergo Resume Shortlisting and 2 -3 interview rounds (HR and Technical)

Required Qualification

- Masters - Master of Business Administration (M.B.A.)

in Other - Not Required Per/CGPA

Note : Masters degree in Business Administration from a reputed college or equivalent (Preferred), Bachelor's degree

Preferred Age Group : All Age

Preferred Gender : All

Experience :

1 to 3 Years

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