Collegedunia - Specialist - Public Relations (1-3 yrs)
Public Relations Specialist
About your new company:
- Collegedunia is India's Largest College Discovery Platform and Personal Admission assistant. We are an education portal, matching students with the best colleges in India abroad. We help in college research, exam prep tips, application process & also provide insights on campus life.
- Collegedunia ranks as country's third best education portal by Yahoo India & Business Standard. We are also featured in Inc42, Economics times, First Post, Your Story, and many more.
- Launched in 2014, we are the highest ranked portal by SimilarWeb in education. We have also been awarded as - Best Educational Portal- by IAMAI in 2017, and listed by TechinAsia as - Top 100 Startups in Asia.
- Collegedunia is fuelled by the energy of over 450 individuals having average age around 25 years. The talent pool comprises data analysts, engineers, designers, writers, manager- s, marketers, which are increasing at the rate of 10% every month.
The Job :
About your new role :
- Liaising on a daily basis with clients and the media
- Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites, and blogs, for opportunities for clients
- Preparing regular client reports and attending client meetings
- Strategizing the Quarter plans/Monthly reports for all the above accounts
- Researching, writing and distributing press releases to targeted media
- Promoting news stories and features to the media
- Collating, analysing and evaluating media coverage
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
- Managing the PR aspect of a possible crisis situation
- Building and maintaining an effective client-agency relationship
Knowledge, skills and abilities :
- Excellent oral and written communication skills (obviously).
- A social media ninja- (and if you like all things lifestyle & education, great- !)
- Good knowledge of contemporary media and its operations.
- Good working knowledge of broad economic trends and news.-
- Good influencing, negotiating and conflict management skills.
- Good analytical and problem-solving skills.
- Brownie points if you have great contacts within the education and news industry.
- Self-motivated with a sense of creativity and capability to bring up the brand value.
Educational qualifications :
- Undergraduate Degree/Master's degree / Diploma in Public Relations /Communications/Media/Marketing
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