Collegedunia - Manager - Affiliate Marketing (1-3 yrs)
Affiliate Manager - CPS, CPL
1. To source and manage affiliate partnerships with the goal of driving revenues for different campaigns.
2. Search for new publishers and recruit them, divert publishers.
3. Proactively respond to & resolve affiliate inquiries & concerns.
4. Increased brand awareness and E-commerce Sales (FMCG Products) by 30% in 4 months through the creation and management of social media channels, redesigning the landing pages & boosting social media engagements.
5. Maintained continuous check on CTR, CPL, CPA and ROI metrics, optimizing and enhancing campaigns based on current trend data.
6. Managing P&L of the e-commerce products.
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