Senior Executive - Human Resource at CogentHub Pvt Ltd
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CogentHub - Content Writer - SEO Vertical (1-2 yrs)
Company Profile - CogentHub is a global service provider delivering technology driven business solutions that has a proven record of fulfilling the strategic requirements of our clients. As a growing company, CogentHub has shone brightly among reputed companies in India and it is also the pioneer of BPO activities in the whole of Eastern India.
We are ISO 9001, ISO 27001 & ISO 27701 certified company which is into contact center services with delivery centers based out of the United Kingdom & Asia.
CogentHub is an active member with NASSCOM & TiE and works with respective agencies to help IT & ITES community worldwide.
Our branches are available in Gurgaon-Haryana, Kolkata-West Bengal.
Work Description -
Designation: SEO Content Writer
WEX: 0.6 to 1 years in content writing on website and Digital Marketing.
Education Qualification : Bachelor's degree in English (Hons), Journalism & Mass Communications is preferred.
Job Role & Responsibilities:
- Develop, write content as per the business concept.
- Check for keywords or generate a keyword, and research limitations for the keywords.
- Create or copy edit to inform the reader, and to promote or sell the company, product, or service described on the website.
- Produce content to entice and engage visitors so they continue browsing the current website. The longer a visitor stays on a particular site, the greater the likelihood they will eventually become clients or customers.
- Produce content that is smart in its use of keywords, or is focused on search engine optimization. This means the text must contain relevant keywords and phrases that are most likely to be entered by users in web searches associated with the actual site for better search engine indexing and ranking.
- Create content that allows the site visitors to get the information they want quickly and efficiently. Efficient and focused web content gives readers access to information in a user-friendly manner.
- Create unique, useful, and compelling content on a topic primarily for the readers and not merely for the search engines.
Required Expertise :
- Proven hands-on content writing experience of Website, Newsletters, Meta tag, Meta Description, Digital Marketing, SEO, PPC, Technical blog, White papers, Flyers, Brochures, Social Media Promotion, Copy Writing.
- Working knowledge of content management systems.
- Proficient in all Microsoft Office applications.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.
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