Job Description- Seo Executive

Position Description:

Company- Codifier Technology Pvt. Ltd.

Industry: - Software

Experience: - 2-4 years

Salary: - As per industry standards

Location: - Gurgaon

Job brief:

- We are looking for SEO Executive who will be responsible for coordinating and implementing SEO & SMO strategies for clients.

- The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.

Responsibilities:

- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.

- Provide recommendations and execute/manage strategies for content development in coordination with SEO goals - general and keyword specific.

- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).

- Develop and implement link building campaigns.

- Develop, manage and execute communication/content strategies via social communities in coordination with client goals.

- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).

- Monitor and evaluate search results and search performance across the major search channels in order to improve rankings.

- Research and administer social media tools in support of clients- social media strategy

- Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies

- Communication to team and management on project development, timelines, and results

Requirements:

- 2+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process

- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

- Experience working with CMS and building/administering content in multiple CMS environments

- Knowledge of HTML/CSS and website administration

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools

- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources

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