HR Executive at Cholayil Pvt Ltd
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Cholayil - Assistant Manager - Digital Marketing (2-5 yrs)
Roles & Responsibilities :
1. Build, plan and implement the overall digital marketing strategy, Manage this strategy
2. Manage and work closely with the Digital Marketing Agency
3. Liaise with Brand Team on strategy and develop plans that dovetail the brand objectives
4. Stay up to date with the latest technology and best practices
5. Manage and oversee various digital marketing channels
6. Measure ROI and KPIs
7. Prepare and manage digital marketing budget
8. Oversee all the company's social media accounts
9. Suggest activities for improving the quality of online content
10. Build an inbound marketing plan
11. Research and forecast future sales and performance trends
12. Research competitors and provide suggestions for improvement
13. Keep abreast with industry and market trends and best practices
14. Implement plans and strategies to boost the brand's awareness and offtakes on e-commerce platform
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