Job Description: Chief Sales & Marketing Officer (Panel Business)

Reporting To: Chief Operating Officer (COO)

Role Summary:

- The Chief Marketing Officer (CMO) will spearhead both marketing and sales functions for the Panel Business, driving revenue growth and market leadership.

- The role requires a seasoned professional with deep expertise in channel sales, strategic marketing, and team leadership to align and optimize both functions.

Key Responsibilities:

- Strategic Leadership :

- Develop and execute comprehensive sales and marketing strategies to achieve business growth objectives.

- Conduct market analysis to identify trends, opportunities, and competitive dynamics, ensuring the business remains ahead of the curve.

- Marketing Excellence :

- Strengthen the brand within the panel industry through impactful campaigns and initiatives.

- Oversee product positioning, pricing strategies, and promotional activities to enhance market share.

- Leverage digital and traditional marketing channels for optimal brand visibility and customer engagement.

- Sales Leadership : - Drive and manage channel sales, building strong relationships with distributors, dealers, and influencers.

- Monitor sales performance metrics and implement strategies to exceed revenue targets.

- Provide the sales team with necessary tools, training, and support to enhance productivity and achieve business goals.

- Team Leadership :

- Lead and mentor marketing and sales teams, fostering a collaborative and high-performance culture.

- Ensure seamless alignment between marketing and sales functions to maximize results.

- Analytics and Reporting :

- Develop and track KPIs to measure the effectiveness of sales and marketing initiatives.

- Provide regular performance updates and strategic recommendations to the Chief Operating Officer.

Candidate Profile:

- Education: - MBA from a premier institute (IIM, ISB, XLRI, or equivalent).

- Experience:

- 15-20 years of experience in sales and marketing, with a strong focus on channel sales.

- Proven leadership experience in building materials, panel, plywood, or related industries.

- Demonstrated ability to drive both sales and marketing strategies in competitive markets.

- Skills :

- Exceptional strategic thinking and problem-solving skills.

- In-depth understanding of channel sales dynamics and marketing principles.

- Strong leadership, team management, and interpersonal skills.

- Proficiency in data-driven decision-making and market analysis.

- Age Limit: - Maximum 45 years.

Key Competencies:

- Visionary Leadership

- Result Orientation

- Customer-Centric Mindset

- Strategic Collaboration

- Analytical Thinking

Location:

- Corporate Office-Kolkata