Chief Manager - Go to Market (15-25 yrs)
- Go-To-Market (GTM) Strategy : Expertise in designing and executing go-to-market strategies, including product launches, market segmentation, value proposition development, and alignment of sales, marketing, and product teams to ensure successful entry and positioning in target markets.
- Front-End Marketing : Proficiency in driving early-stage marketing efforts such as customer research, trend analysis, brand strategy, and initial lead generation to build awareness, interest, and engagement in new or existing products.
- PQ Influence (Purchase Qualification Influence) : Ability to impact the purchase decision-making process by identifying key stakeholders, understanding buyer personas, developing targeted messaging, and leveraging sales enablement tools to influence purchasing outcomes effectively.
- Ahead Marketing : Experience in forward-thinking marketing approaches, such as predictive analytics, future trend alignment, and proactive campaign planning, to stay ahead of competitors and market shifts while addressing emerging customer needs.
