ChemBizR - Content Specialist (1-3 yrs)
Position Overview :
The Content Specialist at ChemBizR (www.chembizr.com) will play a pivotal role in the Marketing team by creating high-quality content that not only educates and engages our target audience but also showcases our deep understanding of the industry. This individual will be responsible for conducting interviews with our core technical team members, researching topics in-depth, and producing SEO-optimized content that enhances our online presence and drives organic traffic.
Key Responsibilities :
Content Creation :
- Write and edit engaging, informative, and SEO-friendly content for various platforms including blogs, articles, whitepapers, case studies, social media, and more.
- Edit business documents to enhance the quality of content.
- Collaborate with the team to develop content strategies that align with our business objectives and target audience.
- Conduct interviews with core technical team members to gather insights and understand complex topics.
- Research industry trends, competitor strategies, and emerging technologies to ensure content relevance and value.
- Implement SEO best practices to enhance content visibility, search engine rankings, and organic traffic.
- Utilize keyword research, meta tags, and other SEO tools to optimize content effectively.
- Work closely with the marketing, design, and technical teams to ensure content consistency, accuracy, and alignment with brand guidelines.
- Coordinate with external partners, contributors, and subject matter experts as needed.
Qualifications :
- Bachelor's or Master's degree in Journalism, Communications, Marketing, or a related field.
- 2-3 years of full-time experience in B2B content writing, journalism, or a similar role, preferably in a technical or chemical company.
- Strong writing, editing, and interviewing skills.
- Proficiency in SEO techniques and tools.
- Excellent research abilities with attention to detail.
- Ability to work independently and manage multiple projects simultaneously.
- Strong communication, organizational, and interpersonal skills.