HR Manager at Tagos Design Innovation Pvt Ltd
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Charmboard - Manager - Product Marketing (5-10 yrs)
Charmboard, is seeking a talented, self-directed marketing professional to drive awareness and marketing of Charmboard's In-Video discovery solution as we expand. The ideal candidate must be able to work at the strategic level (helping to generate and deliver bold and innovative ideas for growth) and at the tactical level (managing programs and campaigns).
The ideal candidate must also have proven analytical skills and experience building community, exceptional business website and driving awareness programs. This is a unique opportunity to play a key role in an exciting, industry-leading advertising technology business.
We are looking passion for technology, an entrepreneurial spirit, and a successful track record in technology product, field or solution marketing and a background in topics related to digital media. Must be able to generate and present best-in-class marketing content and collateral, create targeted messaging/marketing campaigns and building communities. You must also have a demonstrated track record in leading people and managing successful teams.
Roles & Responsibilities:
- Collaborate on the development and assist in delivery of effective marketing plans to drive awareness, adoption, and usage of the Charmboard Platform and Charmboard In-Video Discovery proposition.
- Develop core marketing assets and content, with a heavy focus on the value proposition and use cases.
- Track key metrics and KPIs and insuring all established goals, objectives and deliverables are met.
- Collaborate, as needed, with various teams, sales/business development, PR, evangelists, leaders and other marketing managers to ensure the Charmboard message is reaching our audience via events, seminars, webinars and other thought leadership activities.
- Travel as necessary to execute marketing initiatives.
Basic Qualifications :
- 7+ years of relevant work experience in marketing, marketing communications and/or Digital Media.
- MBA degree in marketing, business, technology, or relevant field of study
- Experience to develop effective marketing assets (product videos, web content)
Preferred Qualifications :
- Proven track record in crafting compelling positioning and marketing content
- Demonstrated ability to create innovative and targeted marketing programs that generate results
- Accomplished range of skills from high level strategic thinking to creative and detailed execution
- Proven success in managing complex and multi-faceted marketing programs with the ability to drive projects through completion
- The demonstrated ability to work independently and autonomously
- Superior oral and written communication skills
- A career that demonstrates increasing levels of responsibility and a knack for driving and/or being associated with benchmark industry products/services
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