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24/04 Pooja Kadam
Recruiter at Zophop

Views:220 Applications:95 Rec. Actions:Recruiter Actions:0

Chalo - Marketing Professional (3-5 yrs)

Mumbai Job Code: 34782

Chalo is looking to hire talented marketing professional with 3-4 years of experience. The job responsibilities include :

- Developing brand communication (across all forms of media)

- Monitoring the delivery of the brand direction and recommending areas of improvement

- Act as the brand's spokesperson with media relations.

- Formulates and implements public relations strategies, selects and manages communications with external agencies, as well as develops media marketing strategies and other non-campaign activities.

- Executing on-ground campaigns.

- Digital marketing experience will be a plus.

If you have what it takes to build one of India's largest consumer brands from scratch, then this should be your next place.

About us :

- Chalo is a free app that tracks - buses live and tells you what time your bus will reach your stop. Now you never have to wait at a bus stop ever again.

- Transport is fast becoming a fundamental need - like water or air. More people are travelling more and more every day. Yet, only around 15% of Indians can afford their own car, private taxi or a two-wheeler. The remaining 85% depend on public transport. Moreover, with growing traffic and congestion it's becoming increasingly clear that private transport is causing more problems that it is solving; and a small but significant (and growing) segment are outright rejecting car ownership, even if they can afford it.

- At Chalo, our core purpose is to make travel better for everyone, and we believe that our cities, our health and our lives will be better when we improve the way we travel.

- We have begun our journey by focusing on bus travel - making it easier for those that rely on it, and also for those that are choosing it. Buses, as a mode of transport, form the core architecture of any city's transport system. They also offer the largest improvement areas and the largest opportunity to create an impact, with 2 out of 3 public transport users depending on buses for their travel.

- We welcome a conversation with anyone who shares our vision and values, and especially those who wish to offer a counter-point.

Chalo!

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