Cendrol - Executive - Digital Marketing (2-3 yrs)
CENDROL
Cendrol Constructions is one of the fastest-growing PropTech startups in India. By infusing technology in real estate, Cendrol is reimagining the field to make it easier for customers to unlock life's next chapter.
Cendrol is a pioneer in providing a one-stop solution to all the end-to-end real estate requirements. From registration, documentation, design & construction to putting in place an amazing crew to bring it together, Cendrol's vision is a world where owning a dream abode is completely hassle-free.
Job Description :
1. Responsible for overall marketing strategy, planning, and execution primarily focusing on digital channels.
2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, Linked In YouTube, etc.)
3. Accelerate sales and revenue programs.
4. Strengthen brand awareness and market positioning.
5. Launch optimized online adverts through Google Adwords, Facebook, Instagram etc. to increase company and brand awareness
6. Remarketing using Facebook & Google ads also conducting SMS & Email campaigns.
7. Develop customer, competitor, and market intelligence.
8. Develop sales team and marketing team automation flow.
9. HUBSPOT Marketing and Sales management
- Participate in the development of branding and corporate identity initiatives
- Develop and implement marketing plans, including promotional calendars and programs, new product introductions, and other marketing projects
- Develop and manage marketing budgets
- Develop sales forecasting and product branding plans
- Establish and grow a target market share
- Monitor costs and budgets
- Conduct customer, brand, and product research initiatives
- Offer expert advice to develop innovative advertising, public relations, social media, and events
- Negotiate with media partners to guarantee advantageous contracts
- Work with the new business development team and sales teams on brand initiatives
- Manage agency providers, consultants, freelancers, and other suppliers, including contract negotiation and management
- Demonstrate excellent communication and interpersonal skills
- Supervise a marketing team, including hiring, training, workloads, schedules, and deadlines
- May oversee the operation of a company's website or email marketing program and provide analytics review
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