Responsibilities : 

- Contribute to the development of the Organization's demand generation, brand awareness, online reputation strategy; execute that strategy against clearly defined Objectives & Key Results.

- Identify important target audiences (customers/groups/ forums/ influencers/investors) around the world, engage in appropriate - voice- and content on a regular basis.

- Create and maintain customized and engaging content for targeted social media channels/audiences aligned to our content and campaign calendars.

- Create, curate, and manage all published content (images, video and written).

- Create a regular publishing schedule for all geographies in line with editorial content and campaign calendars.

- Optimize each key social media channel to measurably expand The Organization's virtual presence including SEO and generation of online traffic.

- Monitor, listen and respond to users in a - Social- way while cultivating leads and sales.

- Monitor industry and competitive social media sites for announcements, trends.

- Monitor online reviews and respond to each review (where appropriate).

- Compile reports for management showing results (ROI); analyze key metrics and refine strategy and tactics as needed.

- Perform quarterly research on current social media benchmark trends and audience preferences.

- Keep informed of new and changing social media best practices and adapt accordingly.

Skills & Experience

- 5+ years of experience in roles that involved Social, Marketing, or Copywriting.

- Previous experience in day to day management of a company's Twitter, LinkedIn, and Facebook channels including content creation, post design, analytics, and social selling.

- Excellent copywriting skills and attention to detail

- Knowledge of Design Tools (Adobe Suite, Coral Draw, etc.) to create posts

- Strong portfolio of impactful corporate social media work or personal social influencing

- Experience leveraging social media tools for improved productivity (listening, engaging, etc.)

- Extensive knowledge of social media platforms and global - rules of engagement-

- Working knowledge of Design Tools (Adobe Suite, Coral Draw, etc.)

- Microsoft Office software proficiency

- Previous experience working in HubSpot a plus!

- Ability to effectively communicate information and ideas in written and video format.

- Proven experience in demonstrating winning social customer service techniques such as empathy, patience, advocacy, and conflict resolution.

- Fluency in English and excellent consulting, writing, editing (photo/video/text), presentation and communication skills.

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