Manager - HR at Celledge Technologies Pvt Ltd
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CellEdge - Manager - Digital Marketing (2-5 yrs)
The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using online methods. The ideal candidate is both a self-motivated individual and a positive team player.
Role & Responsibilities :
- Responsible for Managing campaigns, Analysing Data across Performance Marketing
- Complete Account Management responsibility for all Google & Facebook accounts
- Create multi-platform media plans.
- Should have very good understanding of Google Adwords / Facebook & Instagram Ads
- Should have good understanding and hands-on experience of how to Set-up Google Adwords / FB Accounts, setting up Events & Goals in Google Analytics
- Should have understanding of all transaction and traffic tracking required including GTM Implementation ( Google Tag Manager )
- Should be good with Excel
- Analyze Web metrics like traffic, quality, Installs, conversion funnel, attribution and develop strategies to improve key metrics
- Prepare performance reports and learning from each campaign.
- Should have a good understanding of Google Analytics, Facebook Reporting
Experience & Skills :
- 2 - 4 years work experience and strong track record in Google Adwords / FB & Instagram/ Google Analytics
- Digital agency experience will be preferred
- Good understanding of managing PPC & Display campaigns on Facebook, Google
- Good understanding of Google Analytics is crucial - Setting up GA, Goals, Events
- Strong Microsoft Excel skills and experience
- Strong analytical and numerical skills, logical thinker and high attention to detailing
- Basic Knowledge of SEO is key - On-Page/Off-Page optimization.
- Excellent project management and execution skills
- Strong communication skills in English and proactive, positive/can do attitude
- Google Adwords Certifications in Search, Display, Mobile, Analytics are important
- Candidates should be passionate about Digital Marketing
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