Communications Manager at CAYA Constructs
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CAYA Constructs - Marketing Role (5-9 yrs)
Marketing Juggler (we- re not writing this to sound cool or appealing, it literally involves everyday juggling)
We are looking for an experienced professional to spearhead our marketing function. The candidate should preferably have the following skills
a. Marketing strategy
i. Working with the founding team to identify new product/ business models
ii. Developing an execution strategy
iii. Setting-up meetings with potential business partners
iv. Calendar and pilot implementation
b. Ability to develop campaigns and lead community led offline marketing activities.
i. Campaign management- developing the calendar, budgets, identifying the vendors, recruiting a freelance team or an agency for execution
ii. Photography skills and design knowledge with knowledge of design software (corel draw, indesign, photoshop) is preferred
c. Marketing collateral
i. Working with the sales team, installation and production teams to identify product collateral required
ii. Competent to develop product related literature, internal communication documents, and activity report.
a. Communication
i. Digital marketing interest with the ability to manage social media pages- facebook, twitter, Instagram, youtube.
ii. Management of the company's website/company presentations/ pitch
iii. Understanding of SEO and SEM is preferred not a must
The candidate will have the freedom to explore innovative marketing initiatives as this is an emerging sector
Education & Experience :
- Preferably an MBA/PG in communications, design, or marketing or an attitude of on the job learning
- 5-6 years of experience in setting up a new product or business division or own entrepreneurial venture. Or experience in marketing in diverse sectors, roles or skill-sets.
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