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09/04 Dr. Rajnish Dass
MD at Catallysts

Views:313 Applications:59 Rec. Actions:Recruiter Actions:8

Catallysts - Executive - Email Marketing - Executive Education Division (1-2 yrs)

Mumbai Job Code: 32645

Reports To :

Head - Marketing Operations

Department:

Executive Education

Responsibility:

Database maintenance, hygiene, growth and effective usage in marketing campaigns, drives email campaigns.

Responsibilities:

Languages Required:

- Maintain existing database in a unified manner, as required for business purposes and keeping it refreshed

- Manages email campaigns through platforms like Netcore, MailChimp etc.

- Ensures that the emails are delivered to targets in their inboxes and are opened understands managing IPs for sending emails

- Grow the database, by capturing contacts from varied sources like web, prospective responses, subscriptions, outbound reach outs, etc-

- Maintain data hygiene and optimism through regular cleaning and enrichment

- Manage unsubscribe requests and keeping prospective database

- Manage & remedy hard and soft bounces

- Schedule email marketing campaigns in coordination with Operations team

English & Hindi

Primary Interactions -

(Internal & External)

- Operations team

- Eventually Vendors, at later stages

Competencies:

- Experience in managing large email campaigns

- Experience in data search &mining

- Experience in data building & compiling

- Experience in data cleansing and rationalizing

- Good communication skills

- Ability to grasp quickly & co-relate

- Proficient in email marketing campaigns

- Proficient in MS-Excel & MS-Access

Qualification:

Graduate / Undergraduate (10+2)

Experience:

12-24 months in job roles as specified above

Remuneration:

Monthly CTC as per market rates

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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