CARS24, an ISO 9001:2015 certified company, buys any car - any condition, any make - from car owners and gives them the best price for their car. Founded in 2015, CARS24's mission is to revolutionize the way used cars are sold in India. CARS24 creates an efficient and reliable way for car owners to sell their used cars at the Best Price. All one has to do is - book an appointment with any of the CARS24 branches, visit the branch and sell a car in a single visit. One can also get an estimated value of his car by using a simple price valuation tool on the CARS24 website.

- Creating and conceptualization of all marketing campaigns/activations on digital (site/blogs/mailers/app/ social).

- Working experience on Google analytics

- Create and implement an aggressive SEO strategy (on-page and off-page) based on in-depth research and analysis. Actively measure results on a daily basis, also keeping in mind key performance indicators (bounce rate, page views, lead volume, etc.)

- Continually monitoring organic search rankings to increase traffic and sales

- Analyzing website as per Google changes

- Report on the overall SEO health of our web properties and rolling up SEO reports in a meaningful way.

- Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website.

- Stay on top of current search engine news, trends, SEO practices, and emerging items of interest

- Work with editorial and marketing teams to drive SEO in content creation and content programming for our websites.

- Analyze and build dashboards to monitor Companies search performance - set goals and collaborate on quarterly business plans

Key Responsibilities :

- Optimize landing pages for search engine marketing.

- Research and implement search engine optimization recommendations.

- Research and analyze competitor advertising links.

- Develop and implement link building strategy.

- Work with editorial and marketing teams to drive SEO in content creation and content programming.

- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

- Good at content/blog writing skills will be an added advantage.

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