Careers360 - Google Analytics Specialist (2-5 yrs)
JOB DESCRIPTION
- Design and execute activation and engagement campaigns across the user funnel via multiple channels including SEO, PPC, advertising, service launches, campaigns, email marketing, webinars, Offline events and more.
- Inbound and outbound campaign development: Execute email campaigns (customer acquisition, drip and nurture), SEM/SEO/SMM, and content marketing.
- Extensively involved in running and handling end to end Digital Marketing including Online, Mobile and Social Media Marketing.
- Online promotion activities using social networking sites Facebook, Linkedin, Twitter, G+, Quora and more. Also, focusing on social media sites with average/high traffic in targeted demographics.
- Working on Google Analytics, Facebook AdManager and other social and search engine ads platform.
- Build huge people network/ increase the traffic or fans on social media profile pages.
Implement SEO and SEM strategies to drive incoming traffic & leads.
- Develop and discover new marketing initiatives and means of Online distribution of Content, adverts.
- Become an advocate of the B2C, B2B business in Social media spaces, engaging in dialogue and answering questions where appropriate.
- Manage Blogger outreach program and build an active brand ambassador network to spread the word about the Company.
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
- Regularly getting feedback insights gained from social media monitoring into product teams to help them evolve their strategies in a timely fashion.
- Monitor digital marketing techniques and strategies used by other startups& travel companies; poach best-practices and creative tactics.
- Optimize results for campaigns by working with creative team on A/B testing content
Monitor the competition and be aware of market changes and development.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.