Business Head at Canopy Essence Pvt Ltd
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Canopy Essence - Manager - Marketing (3-5 yrs)
- Leading the development of all marketing plans. Ensuring the implementation of effective marketing strategies and the uptake for products and services.
- Reviewing and reporting on all areas of the marketing strategies and its implementation with reporting teams and interns.
- Collaborating with business team members and higher management to uncover insights and create innovative marketing and branding strategies with effective budget allotment.
- Sourcing talents (interns) to ensure the curation and retention of specialist skill sets across your teams.
- Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
- Overseeing existing advertising and developing advertising strategies to increase buyer interest in products or services.
- Overseeing all social media planning and execution. Consistently identifying new or expanded revenue opportunities and strategising the implementation of plans.
- Conception, development and implementation of marketing plans and strategies, product concepts and promotional programmes to drive interest and sales.
- Working to continuously ensure the company marketing goals are communicated across the entire organisation and improving the company's marketing outreach efforts.
- Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
- Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the vision you've set up for company growth.
- Efficiently managing annual marketing budgets.
- Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.
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