Campaign Specialist - Google Adwords (1-5 yrs)
Job Description :
Hiring For Campaign Specialist / Gurgaon / Australian Shift
Below is the JD for Campaign Specialist: -
Key Responsibilities:
- Create, implement, track, analyze and optimize Paid Search, google display and Search
- Analyze detailed data including CPC, impressions, CTR and conversions to reach desired CPA levels, increase ROI and increase lead generation
- Experience in handling direct advertisers, MNCs, start-ups; Domestic as well as International.
- Interact with clients to reach agreement on campaign objectives and path to achieve specific objectives
- Proactively monitor campaign pacing and performance, ensuring accurate and timely delivery
- Investigate current campaigns to diagnose anomalies and recommend changes
- Utilize own insights, analysis and client feedback to tune campaigns for success
- Responsible for Pay Per Click Vendor ad copy creation, keyword research, keyword traffic estimates and analytics analysis.
- Provide analysis and implement new technologies, automation capabilities that enhance SEM efforts
- Troubleshoot operational issues
- Work with internal teams to create landing pages and carry out conversion tracking, manage objectives and concerns related to campaigns
- Coordinate with Operations Head and Finance to ensure smooth invoicing of campaigns.
- Share, educate and assist internal team members and clients with relevant insights to improve company's offerings
- Upsell, or suggest upsell, opportunities with clients being handled
Qualification, Skills & Experience:
- 2-3 years prior experience in Google Adwords
- Excellent Communication Skills
- Graduate
- AdWords Certification, if any
- Experience in handling direct advertisers, MNCs, start-ups.
- Proven track record of delivering exceptional ROI on complex advertising campaigns and any relevant expertise in media spend optimization is a major advantage
- Ability to analyse huge volumes of data to reach business decisions
- Good Excel skills including pivot tables, charts and manipulation of data sets
- Strong written and verbal communication skills
Shifts:
Monday - Friday
Australian Time Zone - 5 am - 2 pm IST
Package - 6LPA - 7LPA
Interested candidates can call Arushi - 8377005281 or can share their CV's
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