Campaign Manager - Digital Marketing - Mumbai

About Company :

They are India's largest education network. They are the pioneers of massive online education communities in the MBA education space. They've expanded to Banking, SSC CGL, Engineering, UPSC and are looking to add newer verticals every month. It is a mobile first learning solution that personalizes learning at scale by using bots. It is used by over 150,000 students and growing.

Location : Mumbai

Experience : 1 - 5 Years

Function : Sales & Marketing

Vacancy : 1

Job Description :

Campaign Manager - Digital Marketing - Detailed Job Description

Educational institutions that partner with our company come in all shapes, sizes and target aspirant profile, and no one marketing solution works for all. You will take responsibility for managing, renewing and promoting an existing account of business while identifying new business opportunities within named accounts. You possess strong relationship-building skills and are apt to resolve contractual, technical and financial issues with partners in order to best represent our users, products and campaigns.

Responsibilities:

- Adwords Campaign support for annual campaigns / quarterly campaigns of partnered clients.

- Analyse campaign plan and performance, and present findings to clients, influencing partner strategy by highlighting key opportunities to increase growth through additional product usage; bring data driven insights to support recommendations.

- Understand full scope of partner campaign including inventory trends, direct and indirect channel priorities, and competitors used. Understand how our company fits into larger growth strategy.

Minimum qualifications:

- MBA

- 1-4 years of experience in Digital Marketing domain.

Preferred qualifications:

- Digital Marketing, Ad agency and/or Education industry knowledge.

- Extensive knowledge of Google Adwords

- Broad understanding of the online advertising (i.e., ad serving networks) and of unique challenges specific to advertising within forums.

- Demonstrated partner relations, account management, and sales skills.

- Comfortable operating in a rapidly changing, fast paced industry with the ability to manage an evolving product set and client needs.

Qualification : Bachelor of Engineering mba (masters in business administration)

Working Days : 5 Days a Week (10:00 AM to 7:00 PM)

Job Nature : Full Time

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