Senior HR Professional at Transparency Market Research Pvt. Ltd.
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Campaign Manager - D2D Business Vertical (3-6 yrs)
Position Objective:
Execute/plan campaigns for D2D business vertical
Roles and Responsibilities :
- Manage Search and Display marketing campaigns on Facebook, Linkedin, Affiliates Partners, Google and Digital advertising channels
- Design, organize, budget and execute monthly Paid marketing plans in synchronization & execute
- Work with team lead to monitor campaign performance and continuously optimize marketing bids and campaign strategies
- Experience working on enterprise-level campaigns
- Expert ability in keyword research, ad copywriting, landing page optimization, and bid management
- Expert ability in Facebook/Instagram/LinkedIn advertising, copying, ad design and optimization
- Improve marketing performance on display networks
Knowledge :
Campaign management, campaign execution, optimization
Mandatory Skills :
Facebook, LinkedIn, Google search/display/video/GSP campaign execution and optimization
Desired Skills :
Through knowledge of Facebook ads, Google search/display ads, LinkedIn ads, Affiliates marketing, Lead gen as per business requirement.
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