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14/08 Rhea Chadha
Assistant Manager - Talent Acquisition at Camp K12

Views:190 Applications:43 Rec. Actions:Recruiter Actions:0

Camp K12 - Senior Copywriter (2-12 yrs)

Anywhere in India/Multiple Locations Job Code: 171879

We are looking for a Senior Copywriter to lead our creative marketing content efforts.

Senior Copywriter responsibilities include writing original master copies and catchy taglines and maintaining brand consistency across online channels.

Responsibilities:

- Ability to write crisp, catchy, persuasive copy such as taglines for branding & social media, website banners, e-mailers, social media posts, paid ads.

- Versatility in writing copies for a variety of products & services on desired platforms.

- Ability to work with designers for integrating content into creative design.

- Ability to quickly grasp campaign objectives and content requirements.

- Should be able to ideate organic social media campaigns

- Should know how to write copies for App-Web Notifications, E-mailers, Landing Pages

- Should have knowledge about Facebook & Google Ad Copies

- Should be excellent in writing scripts for testimonials, podcasts, webinars, influencers

- Be able to conceptualise content strategy for all social platforms, from Instagram to Youtube in multiple content formats such as written, video, and art.

- Write relevant briefs for the creative team to execute on social media based on strategic requirements

- Writing copy that drives conversions, increases click-through rates or impacts other key metrics

- Using data and key metrics to measure the impact of the ad copies and creatives worked on and creating a follow up strategy for the same

Requirements:

- Someone who understands the difference between a sound strategy and its tactical execution.

- Strong command of the English language with an eye to catch spelling and grammatical errors.

- Effective time-management skills for meeting short deadlines.

- Someone who is obsessed with new emerging social media platforms.

Qualifications:

BA (English) or Degree/Diploma in Journalism, Advertising, Public Relations, Mass Communication or MBA.

Experience:

- 3-5 years prior experience with a creative agency or e-commerce is desired.

- 3+ years of experience as a Senior Copywriter, Social Media Copywriter or a similar position.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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