Senior Associate - Global Talent Acquisition at Cactus Communications
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CACTUS - Marketing Manager - Medical Communications (4-6 yrs)
Who we are:
CACTUS provides scientific writing services to the Top 10 global pharmaceutical, biotech, and medical device companies. The team comprises writers with advanced degrees in medicine or the life sciences.
CACTUS is recognized for its expertise in providing publications and medcomm services to global client teams from the US, UK, Germany, and Japan, among other geographies. CACTUS acts as a trusted advisor and works as an extension of its client teams by not only delivering high-quality work consistently, but also providing strategic guidance for their medical communications needs. Click on the link to watch a short video of what makes us Global Publication Experts: http://bit.ly/2vFUABT
CACTUS is a performance-driven company that offers excellent professional and personal growth opportunities to it employees. People with an international work experience will feel at home with the work culture at CACTUS. The work environment is very employee-friendly, and CACTUS was placed 1st among mid-sized Indian companies in the 2017 Great Places to Work survey: http://bit.ly/2uiJmUv
As a Marketing Manager, you will:
- Create a corporate marketing strategy and implementation plan, working with the VP-Global Sales & Marketing,
- Medical Communications to identify future opportunities for brand enhancement
- Work with VP-Global Sales & Marketing, Medical Communications to create marketing strategy
- Develop both marketing and communications activities and implement the marketing strategy reflecting the business priorities independently
- Ensure end to end marketing campaign deliveries happen through defined processes - from initiation to completion
- Work with the management team to prepare a core brand message, marketing strategy and apply these into aspects of media
- Assist in managing and generating all services/solutions information to be applied to all aspects of marketing
- Assist art team in storyboarding and concepts layouts for core media items (Brochure, ads and websites blogs, forums and channels)
- Assist in market research to support and define brand and marketing strategy
- Take responsibility for the management of certain events, conferences including identifying, organization, promotion and evaluation
- Maintain and update journalistic contacts, write and issue press releases together with monitoring press coverage and maintain information systems
- Brief & manage the activities of design agencies on key campaigns as appropriate, ensuring the most creative and effective communication on a day- to- day basis.
Required Qualification:
- BPharm/B.Sc/Bachelors in Life Sciences+ MBA in marketing from top B Schools
- 4-5 years of experience in marketing in a global company with experience into corporate marketing
- Experience in Healthcare industry
- Experience in PR is preferred
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