Vice President Marketing at Northwest Education
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BYJU'S - Content Writer - Northwest Executive Education (2-5 yrs)
Content Writer
Roles and Responsibilities :
- Create content that motivates, inspires, educates, informs across a wide variety of digital platforms.
- Edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, brochures, and more.
- Build and maintain the content calendar, with prioritization for execution.
- Conducting in-depth research on program-related topics to develop original content.
- Develop a deep understanding of the programs and its audience and, participate in identifying opportunities to drive additional value for the company.
- Proofreading marketing content for errors and inconsistencies.
- Competitive research to developing Advertising and Marketing content with marketing team
Requirements :
- Attention to detail
- Strong grasp of the English language and American English proficiency.
- Excellent writing and editing skills
- Effective communication skills
- Should have knowledge and hands on experience whitepapers, case studies, brochures and power point presentation other subjective content.
- Ability to work independently and finish tasks within given timelines.
- Blog-writing and Creative-writing skills
- Basic Understanding of SEO
- Experience in Business publication and/or education sector is an advantage
About Northwest :
- Northwest is a leading global executive education company founded by alumni of Harvard Business School, UC Berkeley, and IITs. Northwest Education designs, markets and delivers executive education programs across the world for senior executives in partnership with some of the most renowned business schools in the world including Harvard Medical School Executive Education, MIT Professional Education, Chicago Booth School of Business, UC Berkeley Haas School of Business, UCLA Anderson School of Management, NUS Business School and Yale School of Management. We are expanding rapidly in the fast-growing online and blended learning slice of the overall USD $3.3 Trillion higher and lifelong education market
Why join us :
- At Northwest, we collaborate with the world's best universities and are among a select group of trusted partners to manage and deliver flagship programs globally. Today our participants come from 50+ countries and work across 50+ industries and range from 5 years to 30 years of work experience.
- In May 2022, we joined forces with BYJU's - India's most valued start-up and one of Fortune's 100 most valued companies (www.byjus.com). As part of the Byjus group alongside Great Learning, that has earmarked $400mn to fuel growth & impact in higher education, we are now doubling down on our efforts to transform the higher education space across the world. We expect to chart a rewarding growth trajectory in the next few years and become one of the most impactful global player in the space.
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